Family Health

Your mother's advice to sit up straight in your chair could be a prescription for lower back pain.

Local healthcare company INS Bioscience (INSbio) has again found that biotechnology is the way to go for niche healthcare products and this time it has produced the herbal-based 1E20, a product aimed at helping those suffering erectile dysfunction (ED).


It recently rolled out the wheatgrass and honey based-product via a soft launch but the product has quickly penetrated markets in Indonesia, Thailand and Brunei, says INSbio chief executive officer Datuk Yeat Sew Chuong.


He said that INSbio, a Mesdaq listed company, also aimed to take the global market by storm with its 1E2O, just like the company's other products which had done well in many markets worldwide.


He disclosed that 1E20 is extracted from the roots of wheatgrass, which are rich in amino acid and minerals, and combined with honey for improved blood circulation.


Through biotechnology, large amounts of amino acid can be extracted from the roots of wheatgrass, he said.


INSbio executive director Ben Wong said that globally four percent of males suffer from ED.


Source:http://www.bernama.com.my

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